As yet another way to bring real estate buyers and sellers together, the Lee Ann Wilkinson Group of Prudential Gallo Realtors has incorporated Microsoft’s Tag in its advertising, among other places, that will direct users to various related websites.
This tag is a type of two-dimensional bar code that, when used with a mobile application, allows the user to review websites, receive messages, get access to special deals and more from the advertiser. The particular tag in the weekly Cape Gazette ad sends participates to the group’s real estate search page at lewesrealestate.com.
“It’s fascinating that it’s possible to go from medium to medium via mobile phone,” said Wilkinson. “This tag will connect newspaper readers to our website. Its cutting-edge technology that I think will benefit both buyers and sellers.”
Currently, very few real estate companies in the country have implemented this technology, and this is the first in the area.
Get the tag reader by visiting http://gettag.mobi on your mobile phone. Then test it with the tag below.
For more information about that tag application or general information, call (302) 645-6664 or visit lewesrealestate.com. The office is located at 16698 Kings Highway, Suite A, Lewes, DE 19958.
Posted by Lee Ann Wilkinson 
